Product Photography Tips for Online Stores

Product photography is one of the most important investments for your online store. Customers can't touch your products — photos are all they have.

Essential Photo Types

• Main product image: White background, well-lit, showing the full product
• Detail shots: Close-ups of textures, stitching, materials
• Scale reference: Product shown with a person or common object for size context
• In-use photos: Product being used in a real-life scenario
• Multiple angles: Front, back, sides — give customers a complete view

DIY Photography on a Budget

You don't need an expensive studio. With a smartphone, natural light, and a simple backdrop, you can create professional-looking photos:

• Use natural light near a window (avoid direct sunlight)
• Create a white backdrop with paper or fabric
• Use a tripod or stack of books for stability
• Edit with free tools like Snapseed or Canva

For Moroccan Products

Moroccan handicrafts, textiles, and food products are inherently photogenic. Emphasize the craftsmanship, textures, and cultural richness. Show products in Moroccan settings — a tagine on a traditional table, a rug in a modern Moroccan living room.

File Optimization

Compress images to under 200KB without visible quality loss. Use WebP format where supported. Name files descriptively: "handmade-moroccan-leather-bag.webp" rather than "IMG_20260715.webp".

At Maroc Iva, we help e-commerce stores present products beautifully. Visit marociva.com for photography guidance and store design.